1LIVE Pop Date is a young, high-quality celebrity news format. Aimed at a young audience. The look is colorful and oriented towards Snapchat and TikTok (at the time, it was still Musically).
We animated smileys and used memes to comment on the content. The moderators have attitude; the clips are short and fast. This format is not designed for television broadcast but rather a celebrity format developed and produced for social networks.
Graphic examples
Animation Reel
